Traveling Chic Boutique in Richmond, VA.

Social Media Manager & Content Creator

August 2024 - May 2026 expected

β€œI am so impressed with all of your work on socials and around the store.

There’s been a huge spike in sales since you started!”

β€” Annie Gottwald, Store Owner

I increased reach by 200%, generated 240,000 views and 100+new followers in 90 days.

I started at TCB in August of 2024 with a mission to boost social media engagement and elevate the Instagram feed to drive sales and boost awareness.

While managing the social media, I’ve also planned events, coordinated photoshoots, and worked on the sales floorβ€”all while balancing a full-time course load at Brandcenter.

This job lets me flex my creative muscles by crafting trendy photo and video content that aligns seamlessly with the boutique’s brand image.

snapshots from the instagram

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snapshots from the instagram ~

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Research & Growth Strategy